The Problem

• Marketers didn’t know if Google Analytics, Facebook Pixel, or GTM tags were firing correctly.
• Website updates from developers often broke conversion tracking without anyone realizing.
• Lost tracking meant inaccurate data, wasted ad spend, and missed opportunities.
• Existing solutions were complex, expensive, or developer-centric.

The Solution

A modern, all-in-one SaaS platform that:

• Monitors conversion tracking 24/7 across major platforms.
• Provides emergency alerts when tracking breaks.
• Sends weekly email summaries and in-app reports.
• Designed specifically for marketing managers, not engineers.
• Offers simple onboarding: set up monitoring in under 30 seconds.

Screens / Flow

1. Onboarding Flow — enter website + integrations, start monitoring instantly.

2. Activity Dashboard — daily health checks of tracking & conversions.

1. Alert Notification — real-time emergency alert when tracking breaks

1. Weekly Report — simple, scannable summary delivered via email.

Impact (MVP Pilot Scenario)

• Detected tracking issues within 24 hours across pilot sites.
• Saved early adopters thousands in wasted ad spend by catching broken tags.
• Gave marketing managers confidence to focus on strategy instead of debugging.

Future Vision

• Expand integrations with TikTok Ads, LinkedIn, and Shopify.
• Add AI-based anomaly detection for advanced issue prediction.
• Offer team collaboration tools for agencies monitoring multiple clients.

“Never miss a conversion again.” Responsive builds SaaS products that give marketing leaders confidence in their data and ROI.